Reflexió estratègica del turisme de compres en la ciutat de Barcelona

Data

MAYO 2017

Categoria

Estratègia Turística / Turisme de compres

Sobre aquest projecte

L’objectiu del document és un anàlisis de la situació de Barcelona com a destinació de turisme de compres, un benchmarquing amb altres destinacions referents i una proposta d’actuacions en base a un diagnòstic de les seves fortaleses i debilitats.

ONE STEP AHEAD

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